'Funcke & Co provided a complete rebranding exercise for The House of Marketing, one of the most respected Belgian Marketing Companies.'
'Discussing and challenging each other on everything from important basic strategic choices to creative excellence. All with respect for the company’s DNA, history and philosophy.'
'Discussing and challenging each other on everything from important basic strategic choices to creative excellence. All with respect for the company’s DNA, history and philosophy.'
merkontwikkeling
marktpositionering
huisstijl
webdesign
copywriting
grafische vormgeving
fotografie
video
social media

The new House of Marketing was a huge break with the old style of the House. In order to introduce this to the clients of our client, we sent them a 'subtle' movie, inviting them to visit the new website.


Rebranding The House of Marketing was not only about new visuals or headlines. The new DNA of the company had to transpire on all levels of communication: brand guidelines, website, mailings, social media, press, presentations, ...
On a technical level it meant Funcke & Co had to redesign all communication tools from scratch. We provided our client with futureproof guidelines so they could ensure follow-up internally.



What the client says
"Daniel/Funcke & Co and Jan succeeded in transforming our rational brand positioning – into a powerful and dynamic look and feel, brought together into a compelling story with inspiring touchpoints for our clients, prospects and potential employees. Jan and Daniel’s personal involvement made the entire exercise an inspirational. They proved to be the perfect match for our own internal competencies.”
Kris Vansanten
Chairman, The House of Marketing
“It was a pleasure to tackle our branding project together with Jan and Daniel. Thanks to their fast and very flexible way of working, we were able to arrive at a strong and well-founded result very quickly. One which everyone at the House of Marketing can be very proud of. We are getting a lot positive feedback from clients and alumni as well!”
Eline Van Hollebeke
Senior Consultant THoM
Eline Van Hollebeke
Senior Consultant THoM
Wat kan Funcke & Co voor u doen?
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